Carrd

Website builder platform for single-page websites

Carrd performs a very simple task, which is to create websites with only a single page. However, this platform provides many outstanding and easy-to-use features, helping users create beautiful and professional websites, suitable for many different purposes without the need to know programming or writing code.

The tool was built and developed from 2016 by AJ, an American web design and programming expert with many years of experience.

Revenue model

Carrd generates revenue in only one simple way, which is an annual subscription fee for users who want to use advanced features from the platform, priced at $19/year.

Although with a relatively cheap price according to general reviews, it is known that this platform is still developing strongly, with millions of users and websites published, achieving revenue of over $1M/year (about $90,000/month).

According to the author's sharing, Carrd has also successfully raised funds from some investors, further helping the platform grow intensively.

Marketing strategy

In the early stages, Carrd was mainly welcomed by the Twitter community, after AJ spent a lot of effort to build a large following on this social network. Shortly after, Carrd was shared on Product Hunt, AJ's product received a lot of attention and interaction from the Product Hunt community, and quickly spread widely on the internet.